Introducing Phothera: A New Era in Phototherapy

Welcome to Phothera, a brand that brings together the 80+ years of combined experience from the legacy of two industry leaders, Daavlin and NatBio (National Biological).

This merger combines decades of expertise, innovation, and dedication to phototherapy, unified under Madison Industries by a shared mission: to expand access to phototherapy and provide all our patients with the best treatment possible.

Phothera is the result of blending the best elements of both companies’ FDA-cleared home and clinical setting phototherapy solutions, creating a unified platform that ensures every phototherapy patient has access to the most advanced and effective treatments available.

Here’s what Phothera means for you, your practice, and patients:

• Unmatched Expertise
  The same trusted team of phototherapy specialists you’ve relied on is here to support you with personalized care and guidance.
  
• Simplified Care for Providers
  With advanced, user-friendly phototherapy devices and cutting-edge technology, Phothera makes prescribing and monitoring treatments easier than ever.
  
• Enhanced Patient Outcomes
  Seamless integration and enhanced monitoring capabilities ensure efficient, effective, and optimized treatment plans for every patient.
  
• Wider Selection and Customization
  Phothera’s expanded home phototherapy lineup offers customizable solutions for every need, from spot treatments (like scalp, hands, and feet) to full-body devices, with versatile lamp and controller options.
  
• Expanded Network Access
  Phothera’s growing network of in-network partners ensures broad coverage while reducing out-of-pocket expenses for patients in need

Phothera is more than a new brand; it’s a commitment to innovation and a promise to prioritize the needs of healthcare providers and their patients.

Whether you are a patient or provider, dedicated team is here to help answer any question. We can’t wait to embark on this journey with you as we continue to transform phototherapy together.